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What Makes Video Media Marketing So Awesome?

MeloTel recently launched our brand new Animated Media & Marketing Packages! As we’ve been pointing out every chance we get, these new services offer numerous ways to spruce up your company’s online presence. Are you looking to grow the buzz around your business? Which business owner isn’t? With the help of our unique animated social media marketing images and videos, your social media pages and company website will capture attention like never before!

What exactly makes video media marketing so awesome?

Videos boost your social media traction.

A social media account without videos simply won’t generate much attention. In fact, social media video posts tend to generates upwards of 1200% more shares than text and images combined! Now, that is some serious reach! Evidently, there’s nothing quite like the moving image. People are intrigued by videos in general. However, the more intriguing the videos are, the more often they will be shared online.

Videos are known to help companies sell more of their products. In fact, customers who watch videos are 70% more likely to make purchases than non-viewers. Not to mention, video-watchers tend to spend two and half times more than their non-video-watching counterparts!

Videos significantly grow your SEO.

Do you want more visitors to your website? Would you like it if search engines ranked your website higher? Of course you would – times two! According to Forrester, websites that have videos are a whopping 53 times more likely to land on the first page of search results. As well, marketers who use video receive 41% more web traffic from searches than those without video.

Forbes also reports that videos are known to be preferred by executives. After watching a video, they say, 65% of executives visit the marketer’s website. 39% of those website visitors end up calling the company directly!

Videos are highly preferred by millennials.

If your business caters to young members of our population, you’ll definitely want to make use of video on your social media accounts on a regular basis. 80% of millennials consume video content when researching a purchase decision. Let’s not forget about the extreme popularity of YouTube. The video-sharing site is the world’s #2 search engine. It shares data with Google and has more searches than Bing, Ask, AOL, and Yahoo combined!

When you have videos to share, YouTube is unquestionably the place to share them. Being on YouTube gives you a significant boost in your ability to attract members of your target audience. It’s important, however, to ensure that you only post high-quality videos. Always remember that you have a lot of competition out there. 62% of consumers are more likely to have a negative perception of a brand if it posts low-quality videos.

Let MeloTel create your videos for you!

As part of MeloTel’s Animated Media & Marketing Packages, we offer the creation of animated videos of the 10 second, 30 second and 59 second variety. We also create a very special Text + Photo + Video Animated Explainer Video. To learn all about our video offerings, please don’t hesitate to give us a call at 1-888-MELOTEL. You may also email support@melotel.com.