Customer Service, Industry News, MeloTel Features

How Offering Service With A Smile Works To Set Your Brand Apart

Did you know that you can “hear” a smile? When you smile during a conversation, you can’t help but add an affable inflection to your voice. That is why it’s so important to smile during your interactions with your customers. Yes, even when you are speaking to clients over the phone, it’s a good idea to be smiling. It’s a huge part of offering unbeatable customer service.

Are you looking to set your brand apart from your competitors? How can smiling help?

It grows customer loyalty.

There’s nothing like repeat business. Focusing your energy on your current customers versus consumers who have never supported your business is an integral part of your company’s growth. Securing customer loyalty means you’ll have dependable people your business can count upon well into the future. Naturally, when customers receive outstanding service, they are more likely to become loyal patrons.

By smiling, you improve your ability to be courteous, kind and polite. It encourages your customers to choose your business over your competitors. Not to mention, they may even recommend it to others. Remember that word of mouth promotion is an extremely powerful marketing tool. By providing exceptional service, you can generate referrals and build a strong reputation in your community.

It generates sales spikes.

This is a prime objective of just about every business owner, is it not? Your satisfied customers are a lot more likely to spend more and make repeat purchases. When you smile during your customer interactions, it promotes exceptional service. This increases customer satisfaction and ultimately boosts sales. Happy customers are also more likely to buy additional products or services from your business.

Consider, as well, that customers who are loyal and satisfied are generally less price-sensitive. That means they are willing to pay a premium for quality service. They will also be less likely to haggle over prices. Your daily smiles can actually lead to higher profit margins for your business.

It boosts employee morale.

By encouraging your team to make smiling part of their daily routines, you won’t just please your customers. You will foster an improved company culture where coming into work every day is a joy. When employees see the positive impacts of their efforts on customers, they will be more engaged and motivated. This can lead to lower turnover rates and higher productivity.

“The benefits of smiling extend to the work environment,” writes Trishna Patnaik for Delivering Happiness, “Smiling at your co-workers creates moments of connection that lead to higher productivity and teamwork. People in the service industry prove to have a more positive effect on customers when they smile. People in leadership positions favor their employees who smile regularly.”

Smile with Melo Technology!

Our team is dedicated to putting smiles on the faces of our clients. We’re also adamant about smiling during all of our telephone interactions with them. We’re of the mind, however, that excellent over-the-phone customer service starts with excellent phone services. So why not make the switch to Melo Technology’s cloud-hosted Commercial Phone Services?

To learn all about them, please don’t hesitate to call us at 1-888-MELOTEL or fill out the form on our Contact page!