In our last blog, we discussed the importance of updating your company logo. This undertaking doesn't have to be something you do often. In fact, it's best you give your logo time to catch on. However, never updating the look and feel of your company's chief identifying symbol will convey...

Last week, Toronto sports fans were abuzz with the news that the city's Major League Baseball team had unveiled a brand new logo and uniforms. The Toronto Blue Jays have gone back in time to rebrand the team with an updated and more stylized version of their original selves. Back is...

Here, at MeloTel, we do all that we can to ensure that our customers are happy. After all, we know what it's like to be customers ourselves. And we've probably shared your experiences with having to call up a company only to have to sift through countless voice prompts trying...

In our last blog, we revisited the topic of company websites and the necessities that they are for all business owners. Unfortunately, some entrepreneurs neglect the importance of not only having an up-and-running company website, but keeping that site regularly updated. Staying fresh means staying relevant. And this is the...

Have you seen that new Yellow Pages commercial? It's really interesting. Guy is in a store but refuses help from the cashier because he “isn't really there”. He reveals to the employee that the business she works for is not online so there is no way for him to really...