Industry News, MeloTel Features, Social Media

Social Media Marketing Is A Small Business Must Do

At MeloTel, we’re big believers in social media use. We frequently take to our Facebook and Instagram accounts to update our friends and followers with all of the latest happenings with our business. However, we make sure to remember the “social” part of social media. It’s not all about advertising. Strong social media marketing is made up of posts that help to benefit other social media users.

Having a strong social media presence is an integral part of running a small business.

Let’s start with the obvious. Using social media is free. While there are numerous opportunities for paid advertising, it costs nothing to start up accounts on Facebook, Instagram, Twitter, LinkedIn and the like. There is literally no reason for a small business owner to not register accounts on these platforms. In fact, research has shown that social media advertising works best for small business owners.

Duct Tape Marketing reports that “a 2016 study by Social Media Examiner revealed a whopping 90% of marketers say social media is important to their business. Eighty-two percent of survey participants worked in businesses with less than 100 employees.” Their site goes on to inform that “social media success does not depend on how many followers a business has. Instead, it depends on customer engagement.”

Quotes of the Day help to build social media engagement.

We often post Quotes of the Day to our social media accounts. Each quote is a short one or two sentence-long anecdote that we hope inspires its readers. We believe that, by posting these quotes, we will help to encourage, inspire and invigorate the days of others. Our team prides itself on making MeloTel known as a people company.

It may seem like a long road, but take it one step at a time.

This was one of our most recent Quotes of the Day. In our eyes, it’s a simple statement that carries a lot of weight. Reaching success takes a lot of steps. No one is ever truly an overnight success. It takes a lot of endurance and patience to reach your goals. It’s important, however, to enjoy each step of the way. Know that nothing you’re doing is in vain. Your end goal will be reached with much greater ease if you appreciate each of the efforts you make in getting there.

Every beginning of the week is a blank notebook, so you can fill it as you want.

Are you a Monday hater? If so, don’t worry, you’re certainly not alone. However, your friends at MeloTel would like to encourage you to enjoy the beginning of the week. As noted, the beginning of each new week provides you with a wonderful opportunity to start fresh. Treat your Mondays as clean slates and be inspired to accomplish new and amazing things. It’s all in your attitude. Starting the week with a dreary and depressed approach is definitely not productive.

Allow MeloTel to spice up your social media feeds with Quotes of the Day like these! Please don’t hesitate to call us at 1-888-MELOTEL or email support@melotel.com and ask us about our Animated Media & Marketing Packages.