MeloTel Features, MeloTel News

Facebook Improves Your Customer Service

Most people jump on their Facebook profiles each and every day – several times a day! At least, that’s what it seems like. Meeting someone these days who does NOT have a Facebook profile is a rarity. So when it comes to your business, is there any good reason to not have it represented on this social media juggernaut?

Establishing your own page is free. If that’s not reason enough to get one started, we’re not sure what is. Then again, maybe it’s the fact that with millions and millions of daily Facebook users in the world, it only makes good business sense to utilize this new way of communicating with a wider audience.

At the end of the day, being on Facebook really isn’t about advertising – although it is. Primarily, Facebook is about communicating. A business, in today’s world, needs a voice. It needs to be able to have direct contact with customers, affiliates and casually interested individuals who may just end up doing business with you one day.

It provides that personal touch. And when it’s all said and done, this is what your customers crave the most. They need attention. And they need to feel that you value and appreciate their business. So if they have a concern, Facebook is a new way for them to contact you about it.

Naturally, Facebook is also a great way for you to resolve issues with your customers. Here, at MeloTel, we know this all too well. We have a steadfast commitment to always providing our clients with top-notch service. But sometimes, things take place that are simply out of our control.

At the beginning of the month, we took to Facebook to explain a Web Server outage that was taking place. We were receiving a number of phone calls from clients who were wondering whether or not the service failure was going to effect their phone services. Luckily, there were no issues there, as our Residential and Commercial Telephone Services were working just fine.

However, our websites, emails and other services hosted online were being interrupted. Thankfully, our Facebook message explaining this entire ordeal was able to answer questions had by many of our other clients who were unable to make phone calls on the days of the interruption.

We were happy to receive numerous messages thanking us for using Facebook to communicate the system issues. We’re just glad that our customers weren’t too greatly affected by the outage. And we’re certainly thankful that this social networking powerhouse was around to help us send the message to so many people at once!