Industry News
15
Jun
Unleashing The Magic Of Monthly Special Promotions For Your Small Business
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By
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The MELO team has long been a proponent of such marketing strategies as contest giveaways and special promotions. As you may already be aware, we’re pretty excited about our current promotion, which runs throughout the month of June.
Until the end of the month, you can take advantage of the amazing...
08
Jun
Harnessing The Undeniable Power Of Freebies To Boost Your Business
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Is there any word in the English language that captures the attention of consumers better than “free”? Let’s be honest, we're all naturally drawn to freebies. Savvy business owners have recognized the power of this strategy for decades. Offering customers freebies can be a game-changer when it comes to building...
01
Jun
How Smartphones Put The Power Of Business Growth In Your Palm
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Seriously. Do you know anyone who doesn’t have a smartphone? By today’s standards, connecting to the world via this mobile device is an everyday practice by everyone. As a result, smartphones are considered indispensable tools that empower businesses to thrive and expand their reach.
These pocket-sized powerhouses come with a vast...
18
May
Techniques For Entrepreneurs To Have On-The-Go Success
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Are you constantly on the go? Is working from the confines of a traditional office an archaic concept to you? If you are regularly on the road, maintaining a business can seem like a daunting task. Then again, you’re likely aware that with the right techniques and mindset, it's possible...
16
May
How Small Business Owners Can Boost Social Media Engagement
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Is there anything that can’t be accessed online these days? It should probably go without saying that if you don’t exist on the internet, you practically don’t exist at all. At least, this is true for businesses. In today’s world, that is what makes social media such a powerful tool....
11
May
Why Blogging Should Be Embraced As A Small Business Marketing Tool
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Small business owners regularly struggle with the often-daunting task of promoting their brands. Obviously, we can’t all afford huge promotional campaigns in the ways that large corporations can. However, there is a tried-and-true marketing technique that is both cost-effective and highly successful in garnering attention: blogging!
Why is blogging such an...
04
May
Why Small Business Owners Should Expand Their Brands Internationally
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Expanding your brand internationally may seem like a daunting task, especially for small business owners. However, it can be a great way to increase your customer base, diversify your revenue streams and take your business to the next level. University Canada West points out that global expansion is practically a...
02
May
Why Ignoring Social Media Is A Huge Mistake For Business Owners
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Social media has transformed the way businesses interact with their customers. It's now a vital part of any marketing strategy. If you're a business owner who isn't regularly updating your social media accounts, you're missing out on a significant opportunity to connect with your audience and grow your brand.
Why should...
27
Apr
Harnessing The Power Of Video and Graphics For Small Business Promotion
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Our world is filled with technological advancements that have completely revolutionized the concept of business marketing. To stand out from the competition, a company must find unique and inventive ways to advertise. Arguably, there is no better way to do that than through the use of video and graphic images....
25
Apr
How Small Businesses Can Ring In The Benefits By Using Toll-Free Numbers
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Small businesses often face unique challenges in a crowded marketplace. But one simple solution can make a big impact on your customer service: using toll-free numbers. These numbers, typically starting with 800, 888, 877, 866 or 855, allow customers to call your business without incurring long-distance charges.
What are some of...