Industry News
Why Ignoring Social Media Is A Huge Mistake For Business Owners
Social media has transformed the way businesses interact with their customers. It's now a vital part of any marketing strategy. If you're a business owner who isn't regularly updating your social media accounts, you're missing out on a significant opportunity to connect with your audience and grow your brand.
Why should...
Harnessing The Power Of Video and Graphics For Small Business Promotion
Our world is filled with technological advancements that have completely revolutionized the concept of business marketing. To stand out from the competition, a company must find unique and inventive ways to advertise. Arguably, there is no better way to do that than through the use of video and graphic images....
How Small Businesses Can Ring In The Benefits By Using Toll-Free Numbers
Small businesses often face unique challenges in a crowded marketplace. But one simple solution can make a big impact on your customer service: using toll-free numbers. These numbers, typically starting with 800, 888, 877, 866 or 855, allow customers to call your business without incurring long-distance charges.
What are some of...
The Need For Speed: The Benefits Of Quickly Responding To Messages From Customers
All entrepreneurs know that their customers are the lifeblood of their businesses. This is what makes excellent customer service so integral. One key aspect of providing great customer service is responding to messages as quickly as possible. What are the benefits that come with speedy responses?
Increased customer satisfaction.
Customers want to...
Text Your Way To Success: The Benefits Of SMS Marketing For Business Owners
Is there a business owner alive who doesn’t look for ways to increase sales and attract more customers? Of course, there are many ways to grow your brand. But, one marketing strategy that you may not have considered is SMS marketing. SMS, or short message service, is a messaging protocol...
Why Business Owners Should Leave Social Media Content Creation To The Experts
Among many other tasks, business owners are responsible for managing employees, handling finances and overseeing day-to-day operations. With all of these responsibilities, it can be tempting to try to handle your social media content creation on your own. However, there are several reasons why this may not be the best...
It’s Time To Say Goodbye To Long Distance Charges
Remember the days when making long distance calls was a luxury? Recall when you had to carefully plan your conversations and keep track of every minute? It was all in the name of avoiding hefty phone bills. Well, there year is 2023 and those days are long gone! Thanks to...
Why AI Asking Humans To Prove Their Humanity Is Hilarious
Have you ever been asked to prove your humanity to an AI system? You know - the ones that require you to select photos with traffic lights, bicycles or storefronts? Sometimes, you’re required to enter some random code that you can barely read. It's kind of funny, isn't it? Here...
Customer-Centricity: The Importance Of Meeting The Changing Needs Of Customers
We all live in a fast-paced business world. As a result, meeting the constantly changing needs of customers is critical for the success of any company. Customers are the lifeblood of any business. Their satisfaction is key to retaining their loyalty and gaining new customers. With the rapid advancement of...
Exploring The Power Of Rebranding Your Company
As we excitedly announced last week, the company you’ve grown to know and love as MeloTel will soon be rebranded as MELO. That’s right! We’re in the process of moving to the abbreviated, all capital letters entity named after our brand’s Founder and CEO, John Meloche. After 14 years as...