Industry News
11
May
Why Blogging Should Be Embraced As A Small Business Marketing Tool
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By
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Small business owners regularly struggle with the often-daunting task of promoting their brands. Obviously, we can’t all afford huge promotional campaigns in the ways that large corporations can. However, there is a tried-and-true marketing technique that is both cost-effective and highly successful in garnering attention: blogging!
Why is blogging such an...
04
May
Why Small Business Owners Should Expand Their Brands Internationally
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Expanding your brand internationally may seem like a daunting task, especially for small business owners. However, it can be a great way to increase your customer base, diversify your revenue streams and take your business to the next level. University Canada West points out that global expansion is practically a...
02
May
Why Ignoring Social Media Is A Huge Mistake For Business Owners
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Social media has transformed the way businesses interact with their customers. It's now a vital part of any marketing strategy. If you're a business owner who isn't regularly updating your social media accounts, you're missing out on a significant opportunity to connect with your audience and grow your brand.
Why should...
27
Apr
Harnessing The Power Of Video and Graphics For Small Business Promotion
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Our world is filled with technological advancements that have completely revolutionized the concept of business marketing. To stand out from the competition, a company must find unique and inventive ways to advertise. Arguably, there is no better way to do that than through the use of video and graphic images....
25
Apr
How Small Businesses Can Ring In The Benefits By Using Toll-Free Numbers
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Small businesses often face unique challenges in a crowded marketplace. But one simple solution can make a big impact on your customer service: using toll-free numbers. These numbers, typically starting with 800, 888, 877, 866 or 855, allow customers to call your business without incurring long-distance charges.
What are some of...
20
Apr
The Need For Speed: The Benefits Of Quickly Responding To Messages From Customers
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All entrepreneurs know that their customers are the lifeblood of their businesses. This is what makes excellent customer service so integral. One key aspect of providing great customer service is responding to messages as quickly as possible. What are the benefits that come with speedy responses?
Increased customer satisfaction.
Customers want to...
18
Apr
Text Your Way To Success: The Benefits Of SMS Marketing For Business Owners
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Is there a business owner alive who doesn’t look for ways to increase sales and attract more customers? Of course, there are many ways to grow your brand. But, one marketing strategy that you may not have considered is SMS marketing. SMS, or short message service, is a messaging protocol...
06
Apr
Why Business Owners Should Leave Social Media Content Creation To The Experts
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Among many other tasks, business owners are responsible for managing employees, handling finances and overseeing day-to-day operations. With all of these responsibilities, it can be tempting to try to handle your social media content creation on your own. However, there are several reasons why this may not be the best...
30
Mar
It’s Time To Say Goodbye To Long Distance Charges
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Remember the days when making long distance calls was a luxury? Recall when you had to carefully plan your conversations and keep track of every minute? It was all in the name of avoiding hefty phone bills. Well, there year is 2023 and those days are long gone! Thanks to...
28
Mar
Why AI Asking Humans To Prove Their Humanity Is Hilarious
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Have you ever been asked to prove your humanity to an AI system? You know - the ones that require you to select photos with traffic lights, bicycles or storefronts? Sometimes, you’re required to enter some random code that you can barely read. It's kind of funny, isn't it? Here...