Social Media
Helping Your Social Media Presence To Stand Out This Summer
We only have a little over a week to go in the spring season. On Friday, June 20th, the summertime will officially arrive! As a business owner, you should be aware that the summer offers you a golden opportunity to refresh your marketing strategies. Of course, you should also know...
Copper Theft In Ottawa Disrupts Bell Services
As leaders in Canada’s telecom industry, the Melo Technology team generally keeps its ear to the proverbial ground. So we couldn’t help but notice some particularly interesting posts coming from Bell Canada’s Bell Support X (formerly Twitter) account this month. A weekend outage in the Ottawa area made headlines back...
How Your Business Benefits From Professional Voice Talent
How often have you heard the following sentiment? “It’s not what you say, but how you say it.” This phrase is ultra-important in the world of business. Recording something as simple as a phone greeting or performing in something as engaging as a promotional video requires a certain vibe. We...
Composing Social Media Posts That Spring Engagement Forward
With spring in full swing, businesses across Canada and the U.S. should be refreshing their social media presences. The objective, of course, is to reinvigorate customer engagement. With the weather warming up, a lot of people are becoming more active online and outdoors. How can your brand harness this seasonal...
Why Polling Your Audience Is A Super Smart Business Move
Today is a super important day, here in Canada. We’re all being called to the polls to cast our votes in the federal election. Make no mistake about it. Your vote matters. No matter how you vote, it’s important that you understand you have the power to help shape the...
How Drone Photos And Videos Are A Hole-in-One For Golf Course Marketing
Nearly a month into the spring season, we are definitely experiencing the time of year when outdoor sports are very popular. Sports fans know that warmer weather is well on the way. Golf enthusiasts are especially excited for this spot on the calendar. They start researching courses online in order...
Avoiding The Top Mistakes Made When Trying To Grow Social Media Engagement
Who doesn’t use social media in 2025? Seriously – do you know anyone who doesn’t have at least one account? Platforms like Instagram, Facebook, LinkedIn,and TikTok offer massive potential, if used correctly. This is especially true for small and medium-sized businesses. The thing is that many companies struggle to grow...
A Continued Look At Getting The Most Out Of Your Social Media Posts
It’s pretty hard to argue that social media has taken over as society’s top source of news and entertainment. That’s why the many platforms out there are used on a daily basis by businesses. Social media is a vital tool for business promotion. However, in a blog from last week,...
The Do’s And Don’ts Of Social Media Posting
By now, you’re certainly no stranger to the world of social media. Whether for personal or professional use, it’s wise to have Facebook, Instagram and LinkedIn accounts, at the very least. Why? If you want to build brand awareness, taking to social media is the top way to drive engagement...
How To Show Your Business Some Love This Valentine’s Day
Valentine’s Day comes tomorrow! On behalf of the entire Melo Technology team, we wish you a wondrous day that sees you showered with love. Now, as a business owner, you should remember that Valentine’s Day isn’t just about chocolates and roses. It’s also a great time to show appreciation for...