Tag Archives: content marketing
More Do’s And Don’ts Of Promoting Your Business On Social Media
At the end of July, we posted a blog about some of the do’s and don’ts of promoting your business on social media. We stressed the importance of targeting your audience and using visuals in each of your posts. As well, we warned against posting too frequently and ignoring your...
Why Consistency Is The Key To Content Marketing Success
Nearly everyone you know is on social media. You’d be hard pressed to find someone who doesn’t have at least one account on a popular platform. Take your pick: Instagram, X (formerly Twitter), Facebook or LinkedIn (especially if you’re a business owner) – they are all frequented by millions daily.
It...
The Importance Of Captivating Visuals In Social Media Posts
Twitter, now X, began as a social media platform that only enabled comments that were 140 characters in length. Those days are long over. Today, a social media post consists of so much more than a sentence or two. With the advent of Instagram came the increased need to post...
What Can Small Business Owners Do To Thrive In The Digital Era?
At MELO Technology, we pride ourselves on empowering businesses to thrive in the digital era. You see, the digital era has revolutionized the ways in which businesses operate. Digital technologies have provided numerous opportunities for small business owners to grow. By embracing them, small business owners can level the playing...
How High-Quality Content Can Boost Your Online Presence
Blogging is an important way for small business owners to grow their online reach. There are numerous benefits to regularly creating high-quality content and sharing it on your website and social media channels. You can attract new customers, build trust with your audience and establish yourself as an authority in...