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Why Blogging Should Be Embraced As A Small Business Marketing Tool
Small business owners regularly struggle with the often-daunting task of promoting their brands. Obviously, we can’t all afford huge promotional campaigns in the ways that large corporations can. However, there is a tried-and-true marketing technique that is both cost-effective and highly successful in garnering attention: blogging!
Why is blogging such an...
Mastering The Art Of Excellent Customer Service Over The Phone
All successful business owners are aware of an undeniable truth. You cannot run a reputable business without providing excellent customer service. Its importance simply cannot be overstated. Customers from all walks of life expect seamless experiences, whether they are shopping online or interacting with your business over the phone.
Phone calls,...
Why Small Business Owners Should Expand Their Brands Internationally
Expanding your brand internationally may seem like a daunting task, especially for small business owners. However, it can be a great way to increase your customer base, diversify your revenue streams and take your business to the next level. University Canada West points out that global expansion is practically a...
Why Ignoring Social Media Is A Huge Mistake For Business Owners
Social media has transformed the way businesses interact with their customers. It's now a vital part of any marketing strategy. If you're a business owner who isn't regularly updating your social media accounts, you're missing out on a significant opportunity to connect with your audience and grow your brand.
Why should...
Harnessing The Power Of Video and Graphics For Small Business Promotion
Our world is filled with technological advancements that have completely revolutionized the concept of business marketing. To stand out from the competition, a company must find unique and inventive ways to advertise. Arguably, there is no better way to do that than through the use of video and graphic images....