Posts by Dan Faraldo
Why Stale Social Media Profiles Are Bad For Business
We’re not going to lie to you. Managing a social media account, let alone several, is tough. These days, it requires constant attention! Even a single day that goes by without a social media update can have many people thinking that something may be off. When it comes to business...
The Costs Of Being Unavailable To Your Customers When They Need You
In the year 2024, business owners have almost no excuse for being inaccessible. With a wide variety of social media platforms to choose from, in addition to email and text messaging, your customers have numerous options for getting in touch. Let’s not forget, of course, that the good old telephone...
How To Maximize The Benefits Of Your Business Phone
As we pointed out in our last blog, the telephone has gone through many changes over the decades. One thing has remained true. It is undoubtedly one of the most effective ways to communicate with others. Perhaps, this is why the telephone continues to reinvent itself. It certainly isn’t going...
How Making A Phone Call Has Changed Over The Decades
My, how things have changed! Depending on your age, you may not even recall the days when we used rotary phones to make phone calls. The phone call has taken on many different forms over the past several decades. Amazingly, the telephone remains a staple in the world of communication....
Using SMS Marketing To Text Your Way To Success
How many text messages have you sent today? Can you even guess how many you’ve sent for the week? Nearly every one of us sends texts multiple times per day. It’s a wonder that more businesses aren’t utilizing text messaging for promotional purposes. Also known as SMS (short message service)...
How Blogging Is A Certified Small Business Booster
For many years, small business owners have employed such marketing tactics as flyers, radio ads and billboards. However, today’s savvy entrepreneur realizes that these offline promotional measures don’t always provide the bangs for the bucks they cost. These days, going online to reach a wider audience is much preferred. That’s...
What Makes The Phone The Best Choice For Contacting Customers?
In our last blog, we revisited the all-important point that the telephone is a top communication tool for small business owners. The truth is that the phone is a vital part of any business. Our blog highlighted the fact that it helps you to build personal relationships, allows for faster...
Why The Telephone Is A Small Business Owner’s Top Communication Tool
In 2024, there are tons of ways for us to stay in touch with each other! Most of us are using messaging apps like WhatsApp to contact our friends and family. Of course, email continues to be popular. As well, you can never discount the widespread use of social media...
Why Your Accessibility Matters To Your Customers All Summer Long
Can you tell that we’re pretty excited about the impending summer? As we head into the Victoria Day long weekend, we’re reminded that the holiday is recognized as the unofficial start of the summer season. Officially, we have to wait until June 20th for summer to get going. That doesn’t...
Why Your Small Business Needs To Stay Hot On Social Media This Summer
The summer season will officially get underway on Thursday, June 20th. It’s an exciting time for Canadians as the warm and sunny time of the year is a great reprieve from our often-long winters. The summertime is also an exciting time for business owners. Warmer weather often brings more people...