Are you the content posting type? If not, we understand. Not every business owner has the time and/or energy to compose a blog or even a social media post each day. To be fair, it does take some effort. So taking away from the effort you put into the everyday requirements of your job can be a bit difficult. With that said, it’s important to note that posting unique content to your website and social media accounts provides your business with a lot of value.
There are many benefits to creating unique content for your website.
It helps to differentiate your company from all others. This is why we recommend that you post blogs to your site on a regular basis. By adding fresh new content to your site, it helps to boost SEO. Google looks favourably upon sites that are regularly updated. Blogs help for your site to receive higher rankings. Not to mention, the information you place on your blog page is considered highly valuable by most consumers.
Blogs often work as customer service pieces. They showcase your expertise in your industry and provide information your readers may never have known. This very post is an example of helpful tidbits we hope will be considered valuable to readers. However, it should go without saying that text isn’t the only thing you should post. The value of high-quality images cannot be understated.
Post unique photos of your business.
People prefer human faces and real behind-the-scenes footage. They help to give your business that personal touch that people can connect with when they’re not there in person. In today’s business world, it’s wise to showcase the personality of your brand. Photos of your team members and their smiling faces can go a long way in endearing your business to the general public.
It’s also important for people to see what your business looks like. As well, it’s smart to find ways to be authentic. Share your expertise and tell the story of your business through a blog post that’s complete with visuals. It helps to give your website visitors an inside look at what your business is all about.
Let MeloTel help you!
MeloTel’s Bloggers & Creative Writers For Hire have been composing blogs for a wide variety of businesses for the better part of the past two decades. Experts at the written word, our writers are highly skilled at quickly learning about various business types and finding the right voices for their blog posts. Our blogs all contain high-quality, original content that encourage interaction between your brand and its target audience.
Our team has also become quite adept at creating 3D virtual tours. You may have noticed that we recently gave away some 3D virtual tours as part of a recent contest. One of the winners of our contest was the fantastic North York-based restaurant, David Duncan House. Please take a moment to check out their 3D virtual tour HERE!
For more information about our blogging services and/or how to get a 3D virtual tour completed for your business, please don’t hesitate to call us at 1-888-MELOTEL or email support@melotel.com.
